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Dan's avatar

I am actually glad that the two latest polls are complete doom and gloom for the Liberals. It would have been so easy to write off the two bad polls earlier in July as outliers and keep the current course. Ideally there are another few polls with similar outcomes. Hopefully this will give the Liberal government the message that indeed something has permanently changed.

Canadians in 2023 have never had it better. This is literally the best time to be a Canadian. Economic growth in the last 10 years is 2nd in the G7 (just after the US). Unemployment is at record lows. Life expectancy is 2nd highest in the G7 (after Japan). Canadians are the most educated in the world. Poverty in Canada is at all times low. Etc. etc. etc. The data shows that Canada is doing extremely well both in an absolute and comparative manner.

Yet, despite all this success, there is this doom and gloom feeling that is very effectively promoted by Poilievre. It is not based on any hard data (other than cherry picked data) and somehow this is more powerful than actual reality. And this is what is permanently changed. It is no longer good enough to deliver robust economic growth, you need to sell it the voters. No longer you can count on the media to report the truth or facts, you need to spend the time and present it to the voters on a continuous basis.

This is hard work, but if you want to have another term, there is no alternative. And I realize it is 100x harder for Trudeau than it is for Poilievre. It is so much easier to snipe from the sidelines and lie frequently if you are not in government.

So, what to do? The first thing is start talking about the issues people care about. Present how Canada is doing compared to other countries. Inform, explain, be humble, but more importantly show that you are engaged on topics like cost of living, housing, etc.

Secondly, call out the provinces for their lack of action on several files. For example, present (and shame) on a quarterly basis things like:

Number of building permits

Percentage of people without a family doctor

Wait list for medical procedures

Average time for criminal case to get to trial

Etc.

Rate provincial regulations and give marks for rental protection. And do all this with the offer of additional help from the federal government, while at the same time making clear who is responsible for what.

And finally, prepare this shift carefully and make sure that the entire team knows the game plan. However, don’t spend the next 12 months preparing, come October this year start engaging on these issues.

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Jason Yan's avatar

We shall see what the polls are by March April of next year. If they are still this bad with no improvement then he has to go.

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